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Enter the virtual Labyrinth

Ghost Tour at The Alamo


Using Google Earth’s interactive 3D experience, the Ghost Tour at The Alamo uncovers haunted stories at the most iconic site in Texas

Experience The Alamo like you’ve never seen – or heard – it. Enter the Labyrinth and encounter the contest over whose stories are told.  

A Labyrinth tour is part history, part myth, part unexpected story. We hack city spaces to uncover a pathway that faces us with the big challenges of the day.

Ghost Tour at The Alamo

The Alamo is one of the most iconic – and contested – places in Texas. The story of the famous battle runs deep in the identity of the Lone Star State. “Remember the Alamo” was the cry of the Texas revolutionaries. But how should it be remembered? As historical monuments increasingly come under scrutiny, the Cenotaph at The Alamo is the focus of a growing struggle for control of the story.

In this Labyrinth we uncover the stories of The Alamo and find ourselves increasingly surrounded by ghosts. This is no ordinary story.

Matt Valler

Matt Valler

Founder, Labyrinth

Matt sizes up The Alamo
during a Labyrinth tour in 2018

Your Guide into The Labyrinth

Matt started Labyrinth in 2015 to uncover hidden stories in major cities around the world. Since then he has designed and led Labyrinth city ‘hacks’ in Melbourne, London, New York, Washington D.C., Dallas, and San Antonio. Matt lives in Cornwall, UK, an ancient kingdom colonised long ago by the English. Alongside telling stories, he is currently working on a PhD in Translation Studies at Queen’s University, Belfast. 

Matt sizes up The Alamo during a Labyrinth tour in 2018

About Labyrinth

Labyrinth provides alternative tours in contested places.

Every city has hidden stories hard-coded into its buildings, its streets and its art – stories that quietly enforce the rules we live by. We ‘hack’ cities for meaning, uncovering those stories so that together we can rewrite the rules.

Most tours tell you interesting facts about a place. We want to know what this place means. If you want a standard tour where you don't have to think too much then we're not for you. If you're ready to wrestle with the meaning of a place, then join us and hack a city.

Labyrinth makes the familiar unfamiliar and shows how the far-away is often closer to home than we think. So whether you're a resident wanting to experience your own place in a new way, or a tourist looking for an alternative way to get under-the-skin of a new city, Labyrinth is for you.

What people are saying…

“I’ve learned a lot and also loved it. It’s really well done.”



“I took this virtual tour and it’s so gooooood!! I feel like it’s something families might enjoy together too!”



“I’ll never forget the Alamo now… even if I may want to!”



Take the Ghost Tour today